marshall mcluhan

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Working the Soil: Social Change and Metaphor

Don’t look for me in a human shape. I am inside your looking. No need for form with a love this strong. The lines above from Rumi can be interpreted in more than one way. As I teach courses on the psychology of metaphor, to my mind, Rumi’s lines refer to the power that metaphors…

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Making friends with your imagination

Imagination is indirect, nonlinear, and fuzzy. It’s more about taking you to a “new place” and providing a fresh perspective than providing a numerically clear solution or quick fix. Further, when we open up our imaginations, we challenge traditional norms. Our creative process comes up with ideas that are often at odds with standard procedures….

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Rich, fertile space is more important than content.

When I teach, what I think about is how I’m going to create space for learning and magic, not the content. In the larger scheme of things, rich, fertile space is way more important than any piece of information. So if space is so important, why do we continue to focus on the specifics–the subject,…

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