Creativity happens when we make unusual connections, turning what is familiar into something strange. We often assume certain things naturally go together—like a boat, duck, and water. But when we pair unexpected elements, we step into creative terrain. For example, imagine the absurd combination of a “ham sandwich” and “hair gel.” While clearly nonsensical, this…
Creating something new requires more than just time in your schedule or a physical workspace. While these “linear spaces” are important, true creativity demands a different kind of space—imaginal space. What Is Imaginal Space? Imaginal space is the realm where transformation and creativity truly take root. Let me share a personal example: Recently, I was…
I adore the culinary show Top Chef. I might not know what foie gras is or why anyone would want to eat a meal of molecular gastronomy, but I’m hooked. Beyond the entertainment, the show offers invaluable insights for any creative endeavor. (And really, where else can you hear such gems as “exhibit balance” and…
While sorting through old workshop materials, I came across a handout I created ten years ago outlining “principles of creativity.” To my surprise, they still feel relevant today. Here’s a refreshed version of those principles, which I believe are timeless truths about the creative process: Creativity comes from the heart. Our hearts inspire our creativity….
We are at our most creative when we actively engage with images. Creative individuals naturally play with mental images—shaping, shifting, and exploring them—no matter their field of work. But research reveals that mental imagery isn’t exclusive to artists or inventors; it’s something all of us use, consciously or unconsciously. Our cognitive systems are deeply rooted…
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