How beauty fuels creativity… and saves the world
When Dostoevsky said, “Beauty will save the world,” he wasn’t referring to surface beauty. He was pointing to something deeper—poetic beauty. As James Hillman described it: “The way in which the Gods touch our senses, reach the heart, and attract us into life.”
This kind of beauty has the power to save the world.
Why Beauty Matters
No matter your field or focus, cultivating beauty in your life has transformative effects. Beauty replenishes your spirit, enhances your work, and keeps you awake and present in the moment.
Science supports this truth. Neuroscientist Elizabeth Gould discovered that beautiful, natural environments stimulate the production of new neurons in the brain, fostering creativity and growth. In contrast, ugly and unstimulating environments hinder the brain’s generative processes.
Simply put, beauty feeds our brilliance.
Stay Close to Beauty
The more you nurture your heart’s need for beauty, the more inspiration and energy you’ll find. Beauty isn’t just aesthetic—it’s where life resides. It connects us to the essence of creativity, growth, and vitality.
No matter what you do, prioritizing beauty can profoundly enhance your life and work. Let it be the spark that fuels your brilliance and creativity.
Beauty is where life resides. Stay close to it.
Excerpted from my book Getting Messy: A guide to taking risks and opening the imagination for teachers, trainers, coaches, and mentors.
